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Volume 21, S4: Virtual Reality in Digital Marketing

Digital Marketing Strategies for E-commerce Supply Chain Risk Management Based on Big Data Analysis and Predictive Modeling
Yifei Du and Lin Zhu | 1-18 | doi: 10.14733/cadaps.2024.S4.1-18 | PDF (606K)

Digital Marketing-Enabled Simulation Research on the E-commerce Development Path of Small and Medium-Sized Enterprises in the Internet Economy
Lin Ji, Fang Wei, Peng Wang and Liang Liu | 19-38 | doi: 10.14733/cadaps.2024.S4.19-38 | PDF (1042K)

Research on the Digital Marketing Strategies in the E-commerce Logistics Service Mode under the Influence of Big Data
Shubing Wang | 39-55 | doi: 10.14733/cadaps.2024.S4.39-55 | PDF (594K)

Strengthening Digital Marketing Security Website Threat Isolation and Protection Using Remote Browser Isolation Technology
Jian Hu, Hailin Wang and YuTing Liu | 56-74 | doi: 10.14733/cadaps.2024.S4.56-74 | PDF (959K)

Elevating Rural Revitalization and Agricultural Modernization Leveraging Intelligent Big Data Analysis through Digital Marketing Strategies
Nan Su | 75-90 | doi: 10.14733/cadaps.2024.S4.75-90 | PDF (476K)

Optimization of Digital Marketing Strategies for Agricultural Product Circulation in the E-commerce Supply Chain
Li Yan | 91-102 | doi: 10.14733/cadaps.2024.S4.91-102 | PDF (295K)

Digital Marketing Evaluation of Applied Undergraduate Talent Training with E-commerce using Big Data Mining and Communication Technology Support
Lei Zhang and Han Yu | 103-118 | doi: 10.14733/cadaps.2024.S4.103-118 | PDF (431K)

Digital Marketing Strategies Leveraging Data Fusion and Communication Technology for Effective Human Resource Management and Organizational Configuration
Junxin Chang, Shuo Wang and Quan Li | 119-134 | doi: 10.14733/cadaps.2024.S4.119-134 | PDF (524K)

Identifying Optimal Rest Spaces for Food Takeaway Workers using Digital Marketing Insights Based on ArcGIS– A Case Study in Xujiahui Street, Shanghai
Yi Jin, Ying Zhu, Yuxin Chen and Yinan Lin | 135-149 | doi: 10.14733/cadaps.2024.S4.135-149 | PDF (642K)

Security Monitoring Method of Accounting Computerized Software with Artificial Intelligence Integration under Digital Marketing
Yang Jin | 150-173 | doi: 10.14733/cadaps.2024.S4.150-173 | PDF (756K)

Revolutionizing Logistics Supply Chain Management and Cost Control through Digital Marketing in the Era of Big Data and Internet of Things
Xianfeng Zhu | 174-185 | doi: 10.14733/cadaps.2024.S4.174-185 | PDF (313K)

Driving Digital Marketing Success International Trade Supply Chain Management in the Era of Big Data and Internet of Things
Yunting Tuo | 186-197 | doi: 10.14733/cadaps.2024.S4.186-197 | PDF (352K)

Empowering Financial Management in Educational Institutions: A Multi-Objective Decision-Making System using Intelligent Fuzzy Logic Algorithm and Digital Marketing
Qian Li | 198-210 | doi: 10.14733/cadaps.2024.S4.198-210 | PDF (488K)

Revolutionizing Digital Marketing Industrial Internet of Things-enabled Supply Chain Management in Smart Manufacturing
Hui Zhang | 211-228 | doi: 10.14733/cadaps.2024.S4.211-228 | PDF (1308K)

The Impact of Data Mining on Management and Digital Marketing in the Age of Big Data
Jinghua Liu | 229-247 | doi: 10.14733/cadaps.2024.S4.229-247 | PDF (663K)

Virtual Reality Revolutionizing Digital Marketing Design and Optimization of Online English Teaching in Universities with Wireless Network Technology Support in the Context of 5G
Jianying Zhou | 248-258 | doi: 10.14733/cadaps.2024.S4.248-258 | PDF (372K)

Optimization of Cross-border E-commerce Supply Chain based on Fuzzy Control Algorithm in Digital Marketing
Bin Li and Minjie Jin | 259-276 | doi: 10.14733/cadaps.2024.S4.259-276 | PDF (537K)

Data Driven Mixed Industry Restructuring of State-Owned Enterprises in the Digital Marketing Strategy Era
Xia Feng | 277-289 | doi: 10.14733/cadaps.2024.S4.277-289 | PDF (504K)

An Empirical Study on the Development Environment of Cross-border E-commerce Logistics in the Global Trade Context: Exploring the Digital Marketing Landscape
Yanyan Jin | 290-305 | doi: 10.14733/cadaps.2024.S4.290-305 | PDF (865K)